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Now is the Time to Invest Cut back on your marketing and watch your competitors succeed. Issue: 2008/09, Winter Category: Tools & Venues Author: By R.J. Nemer
Roots: They’re a Good Thing Turn to those with proven track records when sourcing celebs and pros. Issue: 2008, Summer Category: Tools & Venues Author: by R.J. Nemer
Shoot From the Hip! Pre-planning can leave you calm, cool and collected should a last-minute cancellation occur. Issue: 2008, Spring Category: Tools & Venues Author: by R.J. Nemer
The Importance of Promotion Boost, bolster and champion your celebrity attendee to maximize your investment. Issue: 2007/08, Winter Category: Tools & Venues Author: By R.J. Nemer
Money, Money, Money If having a pro or celebrity at your event is important, then prioritize it in your budget. Issue: 2007, May/June Category: Tools & Venues Author: By R.J. Nemer
Avoid The Name Game After all, what’s in a name? Issue: 2007, March/April Category: Tools & Venues Author: By R. J. Nemer
Fight The Fear And other resolutions for the new year. Issue: 2007, Jan/Feb Category: Tools & Venues Author: By R. J. Nemer
Do’s and Don’ts The most common ones when securing a celebrity. Issue: 2006, Oct/Nov Category: Tools & Venues Author: By R. J. Nemer
